LESSON 1

Start Before You’re Ready

Break through perfectionism and overwhelm. You’re not building an empire, you’re just starting.

• Kill perfectionism and adopt the right mindset for launching.
• Understand why your digital presence matters.
• Learn how to conquer the fear of starting out.

LESSON 2

Craft Your Brand in an Hour

Find your focus. Create your one-liner, pick your image, colors, and logo. And just like that, your brand is one.

• Get instant clarity on your positioning.
• Craft a sharp one-liner, pick your profile picture, colors, and logo.
• Summarize everything into a style guide and leverage AI to speed up the process.

LESSON 3

Create a Freebie People Actually Want

Build something quick and useful. For example, an ebook, checklist, or email course that makes people want to join your list.

• Tips to build a helpful resource people actually want.
• Real examples of how I’ve done it.
• Get simple guidelines to boost engagement.

LESSON 4

Build Your Web Page

Sign up, connect your domain, build a clean landing page that shows what you do and also includes your freebie.

• Step-by-step setup: free Kit account, domain linking, landing page.
• Showcase your freebie and professional image clearly.
• Visual demonstration and real examples included.

LESSON 5

Write a Welcome Email That Earns Trust

The most important email you’ll ever write. We give you a proven template that builds connection from day one.

• Craft a simple, powerful email to build long-term trust.
• Instead of selling, provide clear, immediate value.
• Templates to show authenticity and build genuine connections.

LESSON 6

Plant Your Flags Online

Get your profiles live and consistent across platforms like LinkedIn, Medium, X, and Threads.

• Quickly set up consistent profiles across multiple platforms
• Learn how to pick 1-2 platforms that make sense for you
• Claim your digital space effectively.

LESSON 7

Publish Without Burning Out

Start a simple content habit that builds momentum. I’ll show you how to write fast and stay consistent.

• Practical content habits to sustain momentum.
• Easy template for weekly publishing rhythm.
• Techniques to write content quickly and consistently.

LESSON 8

Turn your launch into a weekly rhythm. Explore product ideas and learn how to grow steadily with AI at your side.

• Turn your launch into ongoing growth with clear weekly routines.
• Identify your first product and leverage AI to quickly start.
• Keep your momentum and opportunities flowing.

ABOUT YOUR INSTRUCTOR

Hi, I’m Darius Foroux.

I’ve been teaching productivity, investing, and decision-making for a decade. Over 100,000 people read my work every week, and I’ve written 8 books on improving your life and work.

Recently, I asked my readers: “What’s your biggest challenge right now?”

The #1 answer was “making money.” And readers mentioned their obstacles were a lack of time and not knowing where to start.

As I was reading the answers of my readers, I realized: Instead of trying to build an entire online business, start with the SIMPLEST step: Build a brand and website.

In other words: Claim a piece of digital land. Everything starts with that.

My own simple website turned into a business, and it all began by creating my digital home. I built Launch in 48 to help you take that critical first step without confusion or overwhelm.