
Launch a High-Converting WooCommerce Store with Ingrid Urena’s Woo Unleashed
Ready to turn your WordPress site into a powerful, profit-generating machine? Ingrid Urena’s Woo Unleashed course is your ultimate blueprint for building fast, beautiful, and high-converting WooCommerce stores—without the overwhelm.
Whether you’re a coach, consultant, or digital creator, Woo Unleashed walks you through every step of creating a professional online store that converts visitors into buyers. From setting up optimized product pages to crafting seamless checkout experiences, Ingrid shares her proven strategies for design, speed, and user experience that boost sales and customer trust.
You’ll learn how to customize themes, choose the right plugins, optimize for SEO and mobile, and integrate email marketing and payment systems—all while maintaining a clean, branded look. With included templates, checklists, and expert guidance, you’ll launch your store faster and smarter.
Stop losing sales to clunky design or slow load times. With Woo Unleashed, you’ll build a store that not only looks amazing but performs like a top-tier eCommerce site. Start scaling your digital product or service business today.
Course Content
Module Breakdown
The course is structured into several comprehensive modules which cover a wide range of topics. Each module includes a mix of video lessons, downloadable resources, and quizzes to reinforce learning. Here’s a breakdown of the core modules:
- Module 1: Introduction to WooCommerce
This module introduces the basics of WooCommerce, including installation and setup. Participants will learn how to configure their storefront and basic settings.
- Module 2: Product Management
Learn how to add, edit, and categorize products. Explore options for variable products, digital downloads, and managing inventory effectively.
- Module 3: Payment Gateways
This module covers how to set up and manage various payment gateways, including PayPal, Stripe, and credit card processing.
- Module 4: Shipping Options
Understand different shipping methods, including flat rate, free shipping, and how to set up dynamic shipping calculations.
- Module 5: Advanced Features
Dive into WooCommerce extensions and add-ons that enhance the core functionalities of your online store.
- Module 6: Marketing Your Store
Gain insights into effective online marketing strategies, SEO for e-commerce, and how to use WooCommerce’s built-in marketing tools.
- Module 7: Analytics and Optimization
This module teaches how to analyze your store’s performance and use data to make informed decisions for optimization and growth.
- Module 8: Troubleshooting and Support
Learn how to troubleshoot common issues and access support effectively, ensuring your store runs smoothly.
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Tom Hagen –
EDITOR’S REVIEWS
The Woo Unleashed course by Ingrid Urena is designed to help entrepreneurs and business owners build and scale high-converting WooCommerce websites. The course focuses on teaching users how to create professional, fast-loading, and mobile-optimized online stores using WordPress and WooCommerce, with an emphasis on design, user experience, and conversion optimization. It includes step-by-step training on setting up product pages, checkout flows, and sales funnels that maximize revenue.
Ingrid Urena, the founder of Penguin Designing, brings her expertise as a web designer and conversion rate optimization specialist to guide students through the technical and strategic aspects of building a profitable online store. The course covers essential topics such as theme customization, plugin selection, speed optimization, SEO for eCommerce, and integrating email marketing and payment systems.
Woo Unleashed is tailored for service-based entrepreneurs, coaches, and digital product creators who want to sell physical or digital products without relying on third-party platforms. It includes templates, checklists, and ongoing support to help users launch and grow their stores efficiently. The program also emphasizes branding and customer journey design to create a seamless shopping experience that builds trust and drives repeat sales .