How I Created This Video Coaching Model…

The reason this model works so well is that clients can simply reach out to you via email whenever they need support, and you get back to them in a timely manner with a video reply. They love this!

I came up with this model when I had a client who had a full-time sales job, and he was trying to figure out how to also be a full-time coach (or at least a part-time coach), and he was on the road a lot. He was traveling one and two hours at a time – sometimes more…

And he told me, “I don’t have a lot of time to coach…my time is so precious.”

So what I recommended to him was that he tell clients that if they want to pay a little less money for his one-on-one coaching, they can – as long as he can do the coaching calls while he’s on the road, while he’s driving.

What I learned from that, is that if we can figure out a way to coach people at a time and in an environment that works for us, that makes it easier on us to deliver the coaching – and also can be a reason to bring down the price or to have a downsell.

And this topic recently came out in a conversation with a client. He and I were talking and I told him how I really like to spend my time…and it’s not by filling up my calendar with phone appointments – that actually is really hard for me.

I realized that rather than having lots of phone appointments, I’d rather simply email people and help them with their stuff.

But email itself sometimes doesn’t feel very valuable. But I realized that lately I’d been making videos for people and I really enjoyed that. That’s how this model was born.

So I’ve packaged everything into a 3-Module Online Course where you learn how to create (package), sell, and deliver “Unlimited Video Coaching”.